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Since the importation of used Japanese vehicles into the New Zealand market
commenced in
1988, there has been increased pressure on franchise dealerships and
subsequently a huge rationalization of the market.
For example in 1990 there were about 1000 motor vehicle franchise dealerships in New Zealand,
owned by about 900 individuals. Today there are less than 500, owned by about
150 individuals. Fifteen years ago a typical dealership would carry 10,000
line items and up to 2 months supply. Today it has about 2,500 line items
and a few days supply.
New Zealand has one of the most open economies in the world, free of protective tariffs
and regulations. This has lead to our processes becoming far more efficient
than in other markets with which we are familiar.
We have for example some of the lowest staff numbers in relation to business
volume, with costs continually being minimised and margins becoming ever
tighter. These trends are typical of the NZ motor industry and indicate the
ongoing pressure to provide more efficient processes throughout dealerships.
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